Saturday, 17 February 2018

Before You Go To Sleep film poser anaylsis


We decided to create individual film posters for our film Prime Time. Before that however, I decided to conduct some research into real life examples. I chose the poster for the film Before I Go To Sleep (Directed by Rowan Joffe, 2014) which is a thriller/mystery which tells the story of a woman who is suffering from a traumatic accident and thus remembers nothing from the previous days each time she wakes up. 

The poster first of all has the title of the film below it which is set in a red font. This is used as red often has connotations of danger which gives the audience an idea of what the film is going to be, intriguing them. The poster's main image is a combinations of three close ups of the characters which is edited to resemble a mirror. This is used as mirrors are a typical convention used in the thriller genre where a character looks into a mirror, symbolising that there is two sides to them. It also has the cast above the the film's title which matches the order the characters are shown which creates familiarity for the audience to identify them. There is also text above saying "Who do you trust?" in all capitals which instantly intrigues the audience and catches their attention. The word trust is coloured in red while the rest are in white which gives the audience several hints of what the film is about as it can maybe symbolise how the main character doesn't know who's a friend and who's an foe. The red emphasises this of course due to the its connotations discussed above. 

Finally, there is a list of the other cast such as directors and editors below it which is formatted with the font Steel Tongs. This is a very commonly used font when displaying cast information and I will look into using it on my own individual poster. Overall this analysis has given me a good idea of what my poster should include and the key aspects that indicate the film's genre. 

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